Turn Empty Seats Into Revenue
The automated seat-release platform designed for football clubs
Schedule a DemoThe Problem
Every year, clubs sell thousands of season tickets—yet stadiums still have empty seats on match day
Why Season-Ticket Holders Miss Matches
- Schedule conflicts
- Low-interest fixtures
- Weather conditions
- Travel commitments
- Last-minute changes
Impact on Your Club
- Lower live attendance
- Weaker match-day atmosphere
- Lost concession revenue
- Poor TV optics
- Reduced sponsor value
Industry estimate: Season-ticket seats that remain unused on an average match day
The Opportunity
Want to attend games
Can't always attend
Connecting the two
What Your Club Misses Out On:
Our Solution
A fully automated seat-release + resale platform
Season-Ticket Holders
Release unused seats with 2 clicks
Your Club
Instantly acquires seats to resell
Fans
Buy seats seamlessly through club channels
Accessible Via:
Benefits for Your Club
Increase Match-Day Revenue
Every released seat can be resold → More ticket income + more stadium spending
Average fan contributes €15–€30+ in stadium-day revenue
Better Stadium Atmosphere
Filled seats create:
- Enhanced home advantage
- Better TV experience
- Happier fans and sponsors
New Fan Data
Each transaction provides:
- Contact details
- Attendance patterns
- Engagement habits
Sponsor Value
Higher attendance means:
- Better brand visibility
- Stronger sponsorship ROI
- Increased brand exposure
No Operational Burden
We handle everything:
- Ticketing integration
- Payment routing
- Security & compliance
- Customer support
Minimal club resources required
Real-World Example
Conservative projections for a mid-sized club
Conservative Scenario: Just 10% of Unused Seats Resold
PLUS concessions + merchandise =
€90,000+ Total Annual Impact
Note: This assumes only 10% adoption. With 15-20% participation, annual impact could easily exceed €150,000+
Why Work With Us?
Zero Disruption
No changes to current operations
Mobile-First
Frictionless user experience
API-Ready
Easy integration
Compatible
Works with all major ticketing systems
Football-Focused
Designed for European football behaviour
STH Dynamics
Built around season-ticket behaviour
Flexible Revenue Model
Pricing Options:
- Commission per resale
- Subscription model
- Hybrid approach
- White-label available
The Bottom Line
Clubs lose revenue every match—not due to lack of fans, but because empty season-ticket seats aren't made available.
We turn empty seats → full stadiums → higher revenue → stronger fan culture
No extra season tickets required. Immediate ROI.
This is the easiest revenue your club can earn this season.
Let's Schedule a Quick Demonstration
In 10 minutes we'll show how your club can increase revenue, boost attendance, and improve fan experience
Increase Revenue
Boost Attendance
Improve Fan Experience
Let's fill your stadium — every match, every seat.