Privacy Policy

1. Introduction

SeatMarket ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our season ticket marketplace platform.

By using SeatMarket, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us:

• Name, email address, and phone number
• Payment information and billing address
• Season ticket details and club affiliations
• KYC verification documents (ID, proof of address)
• Transaction history and preferences

2.2 Automatically Collected Information

• Device information and IP address
• Browser type and operating system
• Pages visited and time spent on our platform
• Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

• Facilitate ticket buying and selling transactions
• Process payments and prevent fraud
• Verify your identity through KYC procedures
• Communicate with you about transactions and account updates
• Improve our platform and develop new features
• Comply with legal obligations and enforce our Terms of Service
• Send marketing communications (with your consent)

4. Information Sharing and Disclosure

We share your information with:

Football Clubs

To verify season ticket ownership and ensure compliance with club policies.

Payment Processors

To securely process transactions and prevent fraud.

KYC Verification Partners

To verify your identity and comply with anti-money laundering regulations.

Law Enforcement

When required by law or to protect our rights and the safety of our users.

5. Data Security

We implement industry-standard security measures to protect your information:

• Encryption of sensitive data in transit and at rest
• Regular security audits and penetration testing
• Restricted access to personal information
• Secure payment processing through PCI-DSS compliant providers
• Multi-factor authentication options

6. Your Rights and Choices

Under GDPR and other privacy laws, you have the right to:

• Access: Request a copy of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data (subject to legal obligations)
• Portability: Receive your data in a structured format
• Objection: Object to processing for marketing purposes
• Restriction: Limit how we use your data in certain circumstances

To exercise these rights, contact us at privacy@seatmarket.com

7. Cookies and Tracking

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze platform usage and performance
• Provide personalized content and advertising
• Detect and prevent fraud

You can control cookies through your browser settings. See our Cookie Policy for more details.

8. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. Transaction records are typically retained for 7 years to meet financial regulations. You may request deletion of your account, but we may retain certain information for legal compliance and fraud prevention.

9. International Data Transfers

Your information may be transferred to and processed in countries outside your jurisdiction. We ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission.

10. Children's Privacy

Our platform is not intended for children under 18. We do not knowingly collect information from children. If you believe a child has provided us with personal information, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or through a prominent notice on our platform. Continued use after changes indicates acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: